Amazon Mall celebrates Independence Day with a spectacular projection mapping show by Graana Artec
Celebrating Pakistan’s 74 remarkably resilient years of Independence, Graana Artec showcased a spellbinding ‘Pakistan par Yaqeen Dil Se’ themed Projection-Mapping show on Amazon Outlet Mall located in the commercial hub of the twin cities.
The building was illuminated with colours of the rich Pakistani culture in the spirit of freedom; the nation commemorates August 14 – marking the 75th Independence Day today.
A gripping 3D projection casting virtual lights and special effects footage including the national flag and the radiant truck art was displayed on the monument, transforming it into an open-air gallery for the spectators.
Being the master of projection mapping, Artec – Fast Marketing Tech also specialises in Augmented Reality and Virtual Reality.
The event powered by Graana Artec has previously conducted successful projection mapping shows on Minar-e-Pakistan to celebrate the nationwide launch of Graana.com, for the Saudi Embassy that celebrated the colours and heritage of Saudi Arabia at the 89th Saudi National Day Celebration in Serena, Islamabad, and 3D projection on Parliament of Pakistan.
Their client list includes some of the most renowned brands like Ogilvy, Pakistan Tobacco Company, Graana, Samsung, and Emirates. Being the master of not just projection mapping, Artec also specialises in Augmented Reality and Virtual Reality.